LGBTQ+ Victory Fund

SUMMARY

I helped develop the first round of logo concepts for the LGBTQ+ Victory Fund & Institute.

A speaker stands at a podium. The background has a large standee featuring the LGBTQ+ Victory Fund logo and logotype. Everything is made up of white and indigo.

Bringing two organizations under one roof and ushering them forward isn't easy. Wide Eye was challenged to utilize the Victory Fund's storied legacy and channel that foundation into a launching pad for new potential candidates.

After participating in and helping dissect creative strategy sessions with the client's stakeholders and our Creative Director, my task was to help develop concepts further. I created a lock-up whose principle was carried into the finalized identity.

This project was completed by the amazing team at Wide Eye—shout out to y'all listed below!

Disciplines

  • Branding
  • Logo Design
  • Research

Team

  • Grace Abe
  • Elizabeth Bawol
  • Ben Ostrower
  • me!